Dossier index
The resource library turns Zennith's operating language into a readable, referenceable body of work. It is designed for leaders evaluating a visibility system and practitioners building one.
GEO & AEO Glossary
Definitions for the evolving vocabulary of AI search and citation architecture.
GEO vs SEO
A structured comparison of blue-link optimisation and answer-engine visibility.
How AI Search Works
An explainer on retrieval, entity graphs, citations, and recommendation systems.
Mathification of Marketing
Zennith's research framework for applying mathematical systems to market dominance.
The Bayesian Brain
The named methodology behind Zennith's pre-spend budget intelligence.
Marketopedia
The open knowledge base for schema, SEO, web design, GEO, and Bayesian marketing.
Starting point
See the current citation surface first.
The AI Visibility Audit establishes the target questions, current recommendation surface, and the first workstream required to become a trusted answer.